![]() ![]() When shoppers click on the ad they’re directed to the brand website where they can view more information about the item. When someone clicks on a Promoted App Pin, they can download their new app - without having to leave Pinterest.Pinterest has unveiled a new ads feature called Idea ads, which it describes as an immersive, multi-page format designed for advertisers to showcase ideas in action. Promoted App Pins make it easy for people to discover and download apps, directly from Pinterest. Promoted Carousels contain multiple images for users to swipe through. Promoted Video Pins help you catch people’s attention while they’re browsing or searching on Pinterest. Any business account with an active billing profile can use this format to support marketing goals such as awareness, engagement and traffic. ![]() This is the basic ad format, and it looks just like a standard Pin. Pinterest uses a range of formats for marketers and advertisers to drive traffic, this includes the following:
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